How to Create and Use a Blog Farm

ADMIN EDIT 2016: This post is from my original blog (Make Money Online with Seo .com) from way back in 2008 when I first learned internet marketing. Things have radically changed since then with how to make money online, what to do, SEO, marketing, and such. But I’ve imported all the old posts for archival sake. Some of the information is still relevant, but many of the specific SEO strategies and quick make money online ideas I had back then have changed. SO please keep this in mind when reading. 

2016 Edit: It’s possible if you use some good strategies to create a private blog network of your OWN quality sites, if you are smart about it and each site is pretty legit. However the strategies I outlined in this post are from the pre 2011 ERA and are NOT a good idea in 2016. As such, do not follow the guide.

Learn how to Create a Blog Farm Network to Dominate the Search Engine Results

So I want to talk about blog farming today – or more specifically, how to create a blog farm network, from your money site all the way down to low level blog farms. More importantly, I want to teach you not only how to create a blog farm network, but how to utilize it to dominate your niche keywords. It’s nice to create a blog farm, but if you don’t utilize it correctly, it won’t help. This requires a bit of planning from a top down level. If you are looking for a quick, short read, go elsewhere. This is a large post packed full of useful information.

As a disclaimer, I want to say that this is sort of a taboo topic to talk about in the MMO world — at least openly. It’s taboo because if Google suspects you of blog farming, they bring the smack down, HARD. If you browse the Make Money Online forums, there are many tales of woe and sorry about how entire farm networks get deindexed in one fell swoop, shortly followed by money sites.

This is a risk you take when you use blog farms. However, I want to say for the most part, blog farms are pretty safe, if you don’t be an idiot and do something stupid. Every savvy internet marketer has a blog farm – and if you want to make money online in the competitive niches, you’re going to need them. If you are adverse to risk, then don’t bother reading this.

Now, blog farms really walk the line between greyhat and blackhat SEO – more so the blackhat, especially if you start to use automated software to do your farming. If you are a whitehat SEO, then don’t bother reading this. Blog farming is definitely not whitehat SEO. Personally, I don’t feel there is any type of “hat” SEO. The difference is only in how well you hide the blackhat. The bottom line: if you want to dominate the SERP’s, you need to use every tool at your disposal.

[Gets onto Soapbox]

If you’ve been doing everything by the book and working your ass off and still not seeing results, it’s probably because your competition is cheating. Many people get into the make money online world full of passion and fire and start churning out their proud new sites. They go through the usual channels to get links: post on comment boards, participate on forums, participate in link carnivals, get an occasional link exchange. These said people, after getting nowhere in the SERP’s, wonder why they can’t beat the competition. The reason is that your competition cheats. They use blog farms, they use blackhat tools, they buy links. For some, internet marketing is not a part time hobby. It’s a full time job. It’s their main source of income and they treat it as such. These people won’t play by the rules, they won’t play nice. If you want to play with the big boys, you are going to have to do what they do. In the “pro” world of sports, if you want to compete, you have to cheat (steroids). The same goes with this make money online game. Your competition won’t be following Google’s TOS. What path you decide is up to you, but at the very least, be aware what you will face. Is it possible to win the whitehat way? Yes, but it’s about just as easy as climbing Everest on your hands and knees — it’s possible, but very difficult. You will essentially be handicapped.

[Gets Down From Soapbox]

Ok, Now first of all, what is a blog farm? A blog farm is simply a collection of blogs (or websites) that are created solely for the purpose of passing link juice to other sites. Farms can be any size, from a half a dozen blogger blogs to sophisticated networks of thousands of different blogs spread across different servers.

So why have a farm? Because it’s an incredible tool for generating link juice to whatever site/s you want. As the ultimate owner and controller of your own blog farm, you can add links to your sites at will rather than wait upon the vagaries of getting natural links or trying to hunt down link exchange partners. You are the ultimate master of these websites, so you never have to worry about some shady web admin taking your links down or adding a “no follow” to the links. Once you put a link up, it stays up unless you remove it yourself. A blog farm is called a “farm” because you can “harvest” your links. And like a real farm, your blogs will “grow” in both PR and search ranking with time and work.

There are many techniques for how to create a blog farm. I’m going to shy away from discussing the sophisticated auto blog farming that many blackhatters use. You can, if you know what you are doing and have the right blackhat tools, automate your blog farm process somewhat. However, when you go into blackhat blog farming, your blogs eventually WILL get banned if you don’t know exactly what you are doing.

I’m going to shy away from the complicated blog farm strategies and just focus on a simple blog farm formula that will help you dominate the search engines for your keywords. The method I am teaching (well, I don’t claim credit for this “method,” it’s just a strategy that many successful Internet Marketers use to dominate the search engines – especially Grizzly from Make Money Online for Beginners) involves using free blogging hosts. If you are willing to spend money and you want to go the way of the automated blog farms, you can opt to get a reseller web hosting account, a bunch of domain names, and use self-hosted wordpress blogs. I won’t go into this method of blog farming – perhaps later. I just want you to be aware that there are other methods of blog farming, should you wish to experiment.

We’ve established that a blog farm is a collection of blogs. So how do you make a blog farm from scratch? The first thing you need to do is to use a bunch the dozens of free blog hosts on the web. The top free blog hosts are www.blogger.com and www.wordpress.com, but there are a lot of other free blog hosts out there. I’ll add a list of some of those blogs here later in a future edits of this post.

To have an effective farm, you need as many different unique IP’s as possible. This means you don’t want to have 100 blog farms about the same topic on blogger.com. Google begins to discount too many links from the same C class IP. So say you use those 100 blogger.com blogs to all link to the same website. Google might only count 10 of them – so that’s 90 blogs you won’t get any link juice from.

Now let’s discuss the general theory of what we are trying to accomplish here, then I’ll give some specific steps.

It’s essential that you separate your blog farm from your “money” sites. You NEVER want to directly link from your blog farm to your money site/s. Why? Think about it for a second. If your blog farm gets found out and Google deindexes the farm, isn’t it likely that Google will suspect the site being pointed to by the farm? Now, in general Google won’t penalize a site that has shady one way links pointing to it…but if they suspect the site of actually being owned by the person who owns the blog farm, they will deindex.

Now let’s take this to the next level. Say you have 50 money sites and you have a blog farm of a couple hundred blogs pointing to one of those money sites. All 50 money sites have Adsense on them. Google knows “you” own all 50. If Google finds out you are the owner of the blog farm (say you are stupid enough to point ALL 100 blogs to the single money site with the exact same anchor text, or you use the same email address to register the blog farms as is on your Adsense account), they may deindex ALL 50 of your money sites in one fell swoop. That’s all your online income, instantly gone.

So to protect against his nightmare scenario, you need to create a buffer layer between your money sites and your blog farm. This buffer layer is called the “support” layer. The support layer gets links from a variety of sources, your blog farms, legit sites, article directories. Your support blogs then link to your money sites.

What we are doing is essentially laundering your blog farms links to your money sites. Blog farms are so useful because you can get so many links from them. All this link power can be used to help propel your money sites up in the SERP’s.

Now, I want to say that if you decide to go deep into blackhat territory and find some software that lets you create 10k blogs, you should have more than 3 layers – I’d say 4 at the very least. The extra layers will help protect you – if Google suspects you of using blackhat, they will hunt you down, so you better make sure you put as much distance between you thousands of blackhat blogs and your money site.

What content to you put on your blog farm? I suggest spun content or auto generated, search engine content. You can use a tool like Frank’s Blog Content Wizard to really pump out keyword rich English phrases that won’t usually get flagged as spam because the sentences are real English sentence. Another thing you can do is to copy someone’s article and convert it to a spin notation, then use the spin notation to generate unique “rewrites” of this. The problem with this is that you don’t get very many keyword rich, legible long tail phrases indexed by Google. I’ll take more about how to populate your blog farm later.

So, let’s get cracking and create our first blog farm network. I am not just teaching you how to create a blog farm, but how to create an entire network of supporting sites and farm blogs to dominate a keyword niche in the search engine results.

Here is an image of a potential blog farm. Don’t take the number of blogs listed in the picture “literally” — it’s just to clarify how all the layers of your blog network should look. The arrows are all 1 way links. Make sure you note that the support blogs are not interlinked. The little circles are minisites and hubpages. Also, I don’t show any external links in the picture.

pic11

So now that you have a general idea (and a picture), let’s get into the gritty nitty.

How to Create an Effective Blog Farm

1. Know Your Keywords
Make sure you know what keywords you are targeting. I’m going to assume you already have your money site set up, and your money site targets a specific keyword or keyword phrase. This money site is the site that will be supported by your blog farm. For my money sites, I try to have specific set of 2nd layer of support blogs and a 3rd layer of farm blogs that all work together to support the 1st level blog, also called “the money site.”

2. Create Support Blogs for your Money Site
You want to create a second layer of blogs that support your money site. It’s very important to have this support layer of blogs because not only will they provide good solid link juice to your money site, but we will use this layer to catch all the “bad” links from your low level blog farm and transfer all that yummy link juice to your money sites.

—2012 update—

You have a choice when it comes to creating blogs. You can opt to host your own blog network on your own servers or use free blogs/free web 2.0’s to build your network. It’s my experience that having your own network is by far the most effective and the safest, but you are going to have to pay to play.

The Self Hosted Blog Network / Link Farm

You will need multiple IP hosting. See my post about seo hosting.

You will need to register your own domains. 10-50 should do. You could also opt to buy expired domains with PR and links. You’ll have to pay a lot more money for this (and it’s time consuming), but you get a very powerful network. If you start your own network from scratch, it’s really going to take 4 months to a year of link building to your network before it’s effective.

You can of course mix in web 2.0’s into the network or use them to support your self hosted blog network.

The Free Web 2.0 Network

Go to blogger.com and create 8 blogs about a topic. The point here is to try and have a varied about of blogs that relate to the niche. If your niche is about “fishing lures”, don’t have every single support blog about fishing lures. Create a blog about fishing lures, a blog about fishing rods, a blog about fishing, a blog about the best fishing spots, a blog about fishing line, a blog about hotels for fishermen, a general blog about your life as a fisherman. The point is to try and touch on the many areas in the general niche. This will help get your money site to the top because you can use these support blogs, each relating to a different aspect of the niche, to lend authority for different long tail keywords in their sub niche.

So try to make sure the blogs have some of your targeted keywords in the domain. For example, if you are targeting the cancer niche, don’t register “tireworld” or “johnnyblog” as the domain names. Include the world “cancer” somewhere in the domain. The less excess words in the domain, the better. The goal is to have the essential keywords in the domains.

For example, if your money site targets the “how to cure cancer with beans”, you want to create 3 or so blogs that are general about cancer, such as: “cancertips” and “bestcancercures” “cancerblog.” Create a couple more blogs that are as close as possible to your keyword, such as www.howtocurecancer.blogger.com. If you are lucky enough to get the exact keywords your are targeting as a domain on blogger, you may consider keeping this as a money site, or if you already have a money site, you can use it as a quality supporting blog. At the end of this process, you should have 8 blogs that touch in various sub niches (or long tail keywords).

Again, to make this clear, I’ll go over this (many people seem to be confused about this). If I am targeting “black fishing lures” with my money site, my 8 support blogs will each target a related category in the “fishing” niche. One might target “fishing lures” and be called www.fishinglures4you.blogger.com, another might target “fishing” and be called www.fishingguides.blogger.com, another one might target “fishing roads” and be called www.bestfishingrods.blogger.com.

Now, create 4-8 wordpress.com blogs as well, using the same strategy outlined above. You want to keep on doing this for different free blogging hosts. How many “support” blogs do you need? It depends on the niche, but the more you have from different free blogging hosts, the better. Let’s say at the end of the day, you have 8 blogger.com blogs,, 8 wordpress blogs, and another 50 blogs spread across a dozen or so hosts. This would be a pretty strong support blog network.

Now, I want to make it crystal clear: you need to have as many different blog sources as possible. If your support sites only consist of wordpress and blogger blogs then you won’t have an effective support layer. You should try to have as many different IP addresses in your support blog layer as possible. If you end up with 30 blogs in your support layer, make sure most of the blogs are from different sources!

You should also mix in static/mini sites into your support blog mix. Squidoo, ezinearticles, hubpage blogs, etc are some examples. These mini sites should surround your money site. You should also surround your second layer with links from minisites as well. In general, I try to send links from a dozen or more hubsites/minisites to my money site. Then for each of my support blogs, I surround with half a dozen hubsites/minisites. Refer to the image I’ve given above if you are confused about this.

Depending on the level of competition in a niche, the number of needed support blogs will vary. If there is no competition at all, you might not even need a blog farm network to dominate that keyword. A simple legit backlink or two from a related site might be enough. If there a little competition, a blog farm of 6 support blogs and 10 blog farm blogs might be enough. If it’s a super competitive keyword, 100 support blogs and 300 blog farm blogs might be needed (or more). It’s dynamic, so it’s up to you to experiment. I’m just showing you the formula – you need to modify it to your own needs.

Also, the ratio of support blogs and the blogs below the support blogs (more on this later) will vary. You may want to have more support blogs than lower level blogs, or you may want to have more lower level blogs. Ultimately, you are just going to have to experiment and see what works best. I personally like to have more lower level blogs than support blogs – but that’s just me.

Also, I want to say when I mention “support blogs” and “blog farms”, they are both part of the same thing: a blog farm network. The distinction is that support blogs have legit, unique, decent content on them, while the “blog farms” comprise the 3rd level and have generated content or crappy spun or duplicated content. The 3rd layer of blogs are meant only to be read by the search engines and not for humans. The support blogs are for human eyes.

3 Create the 3rd layer of blogs.

Go out and make a 6 blogger.com blogs, a 6 wordpress.com blogs, and a bunch of other free host blogs from different sources. Aim for 30 or so blogs (this can change, but for now, aim for 30). All these blogs will have shitty content on them. As i’ve stated before: if your blog farm are only wordpress or blogger blogs, then your farm will, frankly, suck. And what’s the point of that?

Now, you need to generate some content. You may be able to use duplicate content, but I don’t recommend it. Search engines won’t to index dupe content or if they do, you get penalized. I recommend Frank’s Blog Content Wizard to do this job. It’s a program that randomly selects from thousands of English phrases and injects the keyword phrases you specify into those phrases. It’s an easy and fast way to get content. Note that if you get the program, you should run the result through MS Word spell checker to fix up the grammar and punctuation mistakes. You should also write an opening and closing paragraph which will make the content seem legit. Use the program to fill up each post. Note, blogger.com will flag your blog as spam if you post too fast. If you get fagged, don’t worry. Just flick on their link and fill in the textbox to prove you are a human. A few days latter, the blog won’t be flagged anymore.

You can also convert an article to spin notation, then use the spin notation to generate unique copies. This will get you something that will be more on topic than Frank’s program, though the phrases will sound weird.

Make sure you populate each blog with between 3-10 posts. If possible try to schedule posts to release a couple times a week – this will keep the blog fresh in Google’s eyes and it will be less likely to be flagged as spam. So is this a lot of work? Yes it is, but making money online takes a lot of work!

When you really start to make a lot of blogs and websites (as you will have to if you hope to generate a real online income), the one problem you will find yourself facing is how to get enough content to fill your websites and blogs. I’ll share some different strategies to accomplish this in future post.

4. Get (crappy) Links to Your 3rd Level Blogs.
This is very important to do – it’s these links which will give your 3rd tier blogs link juice. Sure, you can just create a couple hundred blogs without sending any backlinks to them. But the link juice each of these blogs will give you will be minimal. It’s a lot more work trying to send backlinks to them, but by doing so, these blogs will start to get some real PR and move up in the search results for the keywords. A few hundred PR 1 or 2 blogs are worth more than thousands of unranked blogs, so get as many links to your third tier blogs as possible. These links should be shitty links, originating from comments, article directories, backlink networks (see a list of my recommended backlink software to see these programs), social bookmark links (use Book Marking Demon). You can also interlink the blogs together, but be careful. If some of your blogs get found out by Google, you don’t want them to follow the chain and find all your other blogs. When you interlink, you should only interlink in clusters of 3-10 blogs. Different clusters should not directly link to each other. Just make sure you are smart about how you interlink them. Eventually, all this juice can then be transferred to the support blogs.

4. Link the Three Layers Together
If you actively work the backlinks to the 3rd level blogs you should start to see some PR in 3-6 months. Once your 3rd level blogs start to get some PR (3-6 months), it’s time to start hooking up your 3rd level to your second level. However, you don’t want to link the 3rd layer blogs to the support blogs too soon. It looks mighty suspicious if all the sudden your new support blogs suddenly has 50-100 new backlinks coming to it. The key is to make the whole process look natural. Is it natural for new blogs to get lots of links?

No. If a blogs has 10 links, it’s not natural to get another 10 links right away…one or two, yes, but not dozens. If a blog has hundreds of links, then you can get 10 links a day without drawing suspicion. If you have thousands of links, then getting a hundred a day won’t draw attention. There is no firm rule here and opinions vary — but follow this rule of thumb and you won’t get yourself into trouble: always make linking seem natural.

This not only applies to how many links you get per day, but in the anchor text used in the links and the source of those links. Does it look natural to have 100 blogger.com blogs link to your 1 month-old site using the exact same anchor text? Not at all! So try to vary up your anchor text and source of links. It’s ok to have a few “website” as anchor text in – this is natural. It’s not natural to have all backlink anchor text with the same SEO-friendly keyword or keyword phrase.

Now, when linking your 3rd level to your 2nd level, you want to try to hook them up in such a way as that if some of your 3rd layer blogs get compromised, all your second level blogs are not implicated. This means you should not take all your 3rd level blogs and link to every single one of your support sites. So if you have 20 support sites and 100 farm blogs, you don’t want each of those 100 sites linking to each of those 20 support sites. It’s a big finger for google (or your competitors) to follow. So, link everything into separate clusters. If you have those 100 3rd layer blogs, take 30 of them and send 3 links to 10 support blogs. Take another 30 blogs and send 3 links per blog to a different 30 support blogs. And finally, do the same thing again. Now, MAKE SURE you DON’T interlink your second layer blogs.

Wait a bit of time, then start hooking your second layer blogs to your money site. Again, don’t do everything the same day. Try spreading the process out over weeks. Eventually, everything will be hooked up.

So that, my friends, is how to make a powerful blog farm to support your niches. Now, I know many of you are reading this and saying “That’s a fucking a lot of work.” Yes it is, but the work is work that will pay you back many times. Once you have a farm and it grows it will be a permanent link resource that will only get stronger with time.

With each new niche you start, you (if you follow this outline) will have a farm to back it up. Your farm blog network starts to expand and you can use your farm blogs to send links to your NEW niche sites. Yes, it hard at the beginning since you have to start it all from scratch. But once you start to do this process for a year or more, you will have a large network of PR’ed farms that only grows in size and strength.

Eventually, you will have a huge leg up in new niches, since you will have access to your own personal link farms to get your new sites up and running.

Now, before finishing, I just want to mention a few obvious things that you should NOT do. Or to rephrase it, do them if you really want to get banned from Adsense and your money sites deindexed.

Warning: Things NEVER to Do

1. NEVER directly link from your 3rd tier blog to your money site.

2. NEVER use the same email address that’s been used for your money site to register your second level support blogs or your 3rd level blog farms.

3. NEVER use your Adsense or google analytics email address to register your blog farms. NEVER put Adsense on your blog farms unless you want to leave Google a clear trail to your money sites.

4. NEVER link your second tier blogs together unless you have a very good reason. Don’t linkd them together just for the sake of “linking them together.”

5. NEVER use the same anchor text for all your backlinks. Use synonyms and vary it up.

6. NEVER use the same default template for your blogs. Try and blend up your farm blog template. It’s ridiculously easy to track someone’s footprint if they use the same theme.

7. If at all possible, enable privacy on your domains

So there you have it. How to create a blog farm to dominate niche keywords. Now go out and create your blog farm. But, I didn’t tell you how to do it!

Comments 93

  1. janet May 8, 2009
  2. admin May 8, 2009
  3. janet May 8, 2009
  4. Scott May 12, 2009
  5. admin May 12, 2009
  6. limette May 18, 2009
  7. admin May 18, 2009
  8. pete May 18, 2009
    • admin May 18, 2009
  9. Fred May 23, 2009
  10. admin May 24, 2009
  11. KrisBelucci June 2, 2009
  12. JaneRadriges June 13, 2009
  13. KattyBlackyard June 14, 2009
  14. GarykPatton June 15, 2009
    • admin June 15, 2009
  15. Haraye June 30, 2009
  16. fuercefseromo July 2, 2009
  17. clubpenguin July 5, 2009
  18. CrisBetewsky July 6, 2009
  19. KonstantinMiller July 6, 2009
  20. Flash July 6, 2009
  21. LnddMiles July 21, 2009
  22. sundait August 3, 2009
    • admin August 3, 2009
  23. Mary Record August 26, 2009
  24. nomad August 30, 2009
    • admin August 31, 2009
  25. DinoEntrails August 31, 2009
    • admin August 31, 2009
  26. DinoEntrails September 1, 2009
  27. becky September 8, 2009
    • admin September 9, 2009
  28. The Coach September 9, 2009
  29. adam September 11, 2009
    • admin September 11, 2009
  30. Josh September 13, 2009
  31. adam September 15, 2009
    • admin September 15, 2009
      • KC September 20, 2009
        • KC September 20, 2009
        • admin September 20, 2009
  32. Eric September 18, 2009
    • admin September 18, 2009
  33. Geoff October 16, 2009
  34. Ben October 17, 2009
  35. Iggy October 17, 2009
  36. John October 29, 2009
  37. arshumum December 7, 2009
  38. Andrew Scherer December 12, 2009
  39. Emmanuel KC February 27, 2010
    • admin February 27, 2010
      • Emmanuel KC February 27, 2010
  40. Chet Payne June 13, 2010
  41. Luis Miguel July 23, 2010
    • admin July 29, 2010
  42. Kimkay July 30, 2010
  43. Matt August 19, 2010
  44. Steve Shaw August 23, 2010
    • jason September 1, 2010
      • Steve Shaw September 2, 2010
  45. LOL November 10, 2010
  46. Mike November 13, 2010
  47. Ty November 18, 2010
    • admin November 18, 2010
  48. Joe Schmoe November 18, 2010
  49. Josep - FP December 2, 2010
  50. Bill December 16, 2010
    • admin December 16, 2010
  51. Barry Mackey January 22, 2011
  52. Luis Miguel February 18, 2011
    • admin February 21, 2011
  53. Luis Miguel February 24, 2011
  54. Duane April 13, 2011
    • admin April 16, 2011
  55. Duane April 18, 2011
    • admin April 18, 2011
      • Duane April 18, 2011
  56. Staz May 14, 2011
    • admin May 19, 2011
  57. Parmalat January 7, 2012
    • admin January 10, 2012
      • Parmalat January 11, 2012
        • admin January 13, 2012
  58. Abdul Naser ahmady January 19, 2012
  59. Steve January 22, 2012
  60. Jon February 12, 2012
    • admin February 12, 2012
      • Jon February 12, 2012
      • Jon February 15, 2012
        • admin February 15, 2012
  61. Jon Poland February 12, 2012
  62. Jon February 15, 2012

Leave a Reply